NPD trend tracker: From vertically farmed basil to SodaStream Pepsi flavours
By Katy Askew
- Last updated on
Colruyt Group's Bio-Planet supermarket banner launched the first herbs grown in its own vertical farm facility - with further produce in the pipeline. Meanwhile, PepsiCo outlined one possible response to the plastic packaging problem when it introduced a swathe of SodaStream concentrates that deliver the flavour of its big brands at home. Here is this week's round-up of new product launches from across Europe.