Siam Canadian, which is headquartered in Bangkok, was established in 1987 and sells to more than 70 countries supplying a wide range of frozen seafood.
The new division is headed by Justyna Popielska, general manager, who will be based in her hometown of Szczecin, Poland and will be responsible for driving the growth of the meat business.
She has a wealth of experience in a wide range of meat products, sourcing from a broad group of suppliers in South America, North America, Europe and Asia and selling to established buyers in Asia and beyond. The company said this, combined with Siam Canadian’s existing network of suppliers and customers, would give the division a strong base to build on.
Jim Gulkin, Siam Canadian’s group managing director, said: “The objective of the new division is to quickly build a significant position in the meat industry – much in the same way that Siam Canadian has already realised in the frozen seafood sector.
“I am confident Justyna will achieve this and we will aggressively continue to grow the meat division as we go forward.”
Richard Williams, Siam Canadian’s director of group business development, said: “Siam Canadian has a record of success proven over the past 30-plus years. Our current annual sales exceed US$325 million and I am confident that the new Meat Division and a European presence will help fuel Siam Canadian’s further growth and diversification into new markets.”
Siam Canadian shipped more than 3,000 containers of product valued at over US$325m last year. It sells to importers, wholesalers, retailers and distributors in over 70 countries, supplying a wide range of frozen seafood from its branches in Thailand, China, Vietnam, Indonesia, India and Myanmar, as well as Bangladesh.
Although primarily exporting frozen seafood, Siam Canadian also exports frozen fruit, vegetables and canned products in addition to meat and poultry.