April dairy product launches

By Mary Ellen Shoup and Jim Cornall

- Last updated on GMT

Protein pouches, whey rpotein, cave-aged Cheddar and candy-flavored cheese snacks are among the new products hitting the dairy shelves in April.
Protein pouches, whey rpotein, cave-aged Cheddar and candy-flavored cheese snacks are among the new products hitting the dairy shelves in April.

Related tags Milk Cheese Us

There's a truly international flavor again to the new products hitting the dairy shelves in April.

There are six nations represented this month, and we are always looking to extend that with new and interesting products to feature. If you have a new product to announce, please send us the details​ here - along with a picture of the product.

Arla Protein Pouches


In the UK, Arla is extending its Arla Protein range with the launch of two new products – Arla Protein Pouches and Arla Protein Greens.

The 200g yogurt-based snack pouches contain 20g of protein per serving in two flavors - Strawberry and Mango.

Arla Protein Greens sees the brand launch a Mango Kale and Lime flavor variant into the core range; it is available in Asda and Tesco, RRP £1.25.

The Arla Protein Pouches are available in Tesco stores with an RRP of £1.25.

Bertolli butters


Bertolli has launched its first range of block butters in the UK, comprising of two variants - Bertolli with Butter & Olive Oil and Bertolli Sensations with Lemon & Chilli.

Each Bertolli block is a blend of butter and olive oil and has been created to allow consumers to enjoy butter without the risk of burning - even when cooking at high temperatures.

Rachel Chambers, Bertolli brand manager at Unilever UK, said the new variants are designed to help cooks get creative in the kitchen and experiment with new flavor combinations without the worry of burning.

Bertolli Butter & Olive Oil 250g Block has an RRP of £1.60 and Bertolli Sensations 250g Block has an RRP of £1.80.

New Havarti range

In Australia, Ashgrove Cheese has teamed up with ALDI to create four new Ashgrove Branded cheeses for national release. 


They hit the shelves in more than 500 stores on April 1.

Ashgrove Tasmanian Farm Heavenly Havarti Range comes in four variants: Smooth & Creamy; infused with Jalapeno; infused with bacon; and Cold Smoked.

Ashgrove said the deal has created five additional jobs at its Tasmania headquarters.

Vegan Cheddar in NZ

april-dairy free cheddar

In New Zealand, Auckland-based Angel Food has launched a vegan dairy-free cheddar alternative that is dairy-free and vegan, is gluten-free, and contains no soy or nuts.

The 300g block is made from modified pea and maize starch, and is available throughout the country.

New yogurt flavors

In France, Mamie Nova has launched its Cœur de Fruit range of yogurts.

april-mamie nova

The range consists of three flavors; Wild Strawberry; Passionfruit; and Orange and Grapefruit. The two-120g pots sell for €1.29.

There are also three new flavors in its 150g Gourmand range: Lychee and Rose; Dragonfruit; and Vanilla of the Indies.

Gaspari Nutrition launching new micellar casein product

US company Gaspari Nutrition is adding a new protein product to its lineup.

MyoPure 100% Pure Micellar Casein is sourced from German company Molkereigesellschaft Lauingen mbH (MGL).

MGL’s proprietary MCC 881 is a low-heat spray-dried micellar casein produced from fresh skimmed and pasteurized milk using membrane filtration. 

The company says MGL's MCC 881 contains 88% protein and delivers amino acids to the bloodstream for up to seven hours after one serving.

Gaspari's MyoPure 100% Pure Micellar Casein will be available in three different variants: Chocolate Ice Cream, Vanilla Ice Cream.

Gaspari Nutrition has also re-launched several products, including Halodrol, Novedex XT, Plasmajet, and SuperPump 250, and plans to launch several more in the coming months, including a new, patented IGF-1 product for night-time recovery.

Cow Candy launches candy-flavored cheese snack

april-cow candy

Cow Candy is a fruit-flavored Monterey Jack cheese available in the US in five different flavors including: fruit punch jack, grape jack, honey jack, orange jack and strawberry jack cheese. Each pack contains 15% of the daily value of calcium, 4 grams of protein and 1 to 2 grams of sugar per serving.

"As a parent, it can be difficult to find a healthy, easy-to-serve snack that competes with candy,"​ said Cow Candy founder Danyel O'Connor.

"This struggle led to the creation of Cow Candy.”

Each pack contains eight servings and retails for under $6 and is made with Wisconsin cheese.

Cave-aged cheese by Murray’s Cheese


Ezra, a clothbound cheddar aged in caves, has been created in a collaboration between Murray’s Cheese, Cornell University, and Old Chatham Creamery in New York. It is named after the university’s founder, Ezra Cornell.

Ezra is the product of two years of R&D by Murray’s Cheese by “cavemasters” PJ Jenkelunas and Sr VP Steve Millard.

“American cheddar tends to run down a sweet/sulfurous path.  This cheese very much decidedly goes in a different direction toward a wonderfully bright and acidic path with notes of lemon curd and a slight hint of sweet caramel,”​ Millard said.

Ezra cave-aged cheddar is available in Murray’s Cheese New York retail locations.

Plasma Nutrition and Performix debut improved whey protein

After five years of development, Food-tech startup Plasma Nutrition has launched a series of products featuring ioProtein, a new and improved type of whey protein, in co-branded partnership with PERFORMIX.

The enhancement is the result of Plasma Nutrition’s Ingredient Optimization technology (patent-pending), which makes it possible to change several functional characteristics of protein on a commercial scale, altering the way they are absorbed and utilized by the body.

“Changing the structure of proteins is not a new thing in itself,”​ Plasma Nutrition co-founder Stephen Motosko, said.

“But so far it’s always been done in a lab environment, five grams at a time. Scaling the process and making it economically viable is something no one has ever tried to do before.”

Stonyfield updates YoKids packaging


In the US, in support of the Association of Zoos and Aquariums’ (AZA) SAFE: Saving Animals From Extinction, ​program, Stonyfield organic yogurt will feature the African penguin and other endangered species on various Stonyfield YoKids packaging this year.

The packaging is for kids to collect, and also features an on-pack offer to get families out to visit AZA member zoos and aquariums in their communities. 

“Each year Stonyfield keeps over 185,000 pounds of toxic persistent pesticides out of the environment, helping to safeguard species and their ecosystems,”​ Andy Sundberg, Stonyfield YoKids Senior Brand Manager, said.

M&Ms taps in frozen-novelty bars market

Mars has introduced individually-wrapped M&Ms Ice Cream Bars to the US, featuring M&Ms chocolate and reduced-fat vanilla ice cream covered in milk chocolate.


M&Ms Ice Cream Bars, packaged in six-bar boxes, are sold in major grocery and convenience stores for $3.99, and 2.64-ounce single bars retail for $1.79.

Arla adds to cheese slice product line

Arla introduced its new Medium Cheddar slices to its US range of cheese slices.

It is available at grocery retailers nationwide and is free from added rBST growth hormones, artificial flavors, and artificial preservatives.

"American's eat more than 2bn grilled cheese sandwiches each year,"​ Don Stohrer Jr., CEO of Arla Foods, said. "We want to support that.”

Talenti expands non-dairy options


Talenti has launched a dairy-free peanut butter fudge sorbetto made from milk-free peanut butter sorbetto with a swirl of dairy free fudge, and 30% peanut butter.

Talenti has also released three new gelato flavors, which contain dairy including: vanilla chai, cinnamon peach biscuit, and vanilla blueberry crumble.

The new dairy free sorbetto is available in major retailers in the US for an SRP of $5 per pint.  

New from TINE

Østavind in slices and pieces

April - TINE ostavind

In Norway, TINE has launched Østavind, a new cheese the company says is equally suitable for bread slices as for cooking and snacks.

Junior Fløtemysost with iron

April - TiNE junior

TINE's cream cheese is now available with added iron, as Junior Fløtemysost. This naturally sweet cheese, with no added sugar, is specifically designed for growing children.


A new concentrated acidified/sour milk, TINE Lett 2%, has been launched by TINE for consumers concerned with light and more protein rich products.

april - TINE lett

Litago & Stratos Milkshake

april-TINE litago

Litago and Stratos are cows with many followers in social media, now Litago Milkshake with a chocolate flavour has been launched.

Go'morgen ZERO Strawberry & Lime 190g

The Go'morgen yogurt ZERO is now available in strawberry with diced lime topped with muesli. The product has no added sugar, and is sweetened only by natural sugars found in the milk and fruit.

april-TINE go morgen

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