The latest announcement follows a project carried out by the firm at its poultry meat processing plant in Mława, in Poland’s central region of Mazowieckie. The investment allowed Wipasz to upgrade and expand the facility’s processing capacity.
“The investment at the poultry meat processing plant in Mława is practically implemented,” Slawomir Kawalec, the company’s deputy president, told local news site Portalspozywczy.pl. “In the future, we aim to carry out a major investment related to the construction of a new poultry meat processing plant in Miedzyrzec Podlaski, which will be part of the company’s long-term strategy consisting of increasing our poultry meat processing capacity.”
According to Kawalec, the project enabled Wipasz to raise the meat processing capacity of its plant in Mława to some 440 tonnes (t) per day.
“Given our customers’ demand for poultry meat and the offers that we have been receiving from our potential clients, we decided to invest in setting up another facility to double the plant’s processing capacity,” Kawalec said. “The new facility will process poultry meat supplied by breeders from Poland’s southern part.”
The investment in Mława was estimated to be worth more than PLN200m (€45.7m).
Triple increase in output
Wipasz acquired the meat processing plant in Mława in June 2010 through its purchase of local poultry industry player Polska Grupa Drobiarska. Since the takeover, Wipasz has tripled the facility’s output capacity. The Mława-based plant supplies a number of major retail chains in the Polish market and also sells its poultry meat products under the Nasz Kurczak (Our Chicken) brand.
Wipasz operates slaughtering facilities fitted with an annual capacity of up to 220,000 head per day, as indicated by figures from the firm.
Set up in 1994, the company is headquartered in Olsztyn, in the country’s northern region of Warminsko-Mazurskie. In the years 1994 to 2000, the firm operated under the brand of Wipasz Jozef Wisniewski, named after its founder and chief executive.
In addition to the poultry processing industry, Wipasz is a major feed producer with five facilities located in Wadag, Krosno, Miedzyrzec Podlaski, Kolo and Morag. Wipasz says it is currently has a workforce of more than 1,000 employees and exports to various markets in the European Union, Asia and Africa. The company’s facilities are IFS and BRC certified.
The company reported annual revenues of about PLN1.5bn (€342.7m), which ranks it as one of the top ten largest meat industry players in Poland.