Early Easter sweetens sales for Nestlé

By Joyeeta Basu contact

- Last updated on GMT

The company's confectionery sales surged at Easter, it said.
The company's confectionery sales surged at Easter, it said.

Related tags: Real internal growth, North africa, North america, Africa

Nestlé has reported a better than expected sales jump of 4.4% with sales totalling CHF 20.9bn (€20.25bn), boosted by sales of bottled water and chocolate.

In its first quarter to December 2015, sales rose 0.5%, putting it on course to reach its 5% full year target, with confectionery sales surging during Easter.

CEO Paul Bulcke said the sales growth was in line with expectations, driven by both real internal growth and pricing. “We delivered good performances in zone EMENA, Nestlé Waters and other businesses. We continued our efforts to restore momentum in Zone AOA and in North America, and expect these initiatives to gain traction throughout the year​.”

The company affirmed its previous target to achieve organic growth with improvements in margins, underlying earnings per share and capital efficiency. In February, the company had predicted a sales growth​ of 5%, which was at the low end of its long-term model of 5 to 6% growth.

Global growth

In the first quarter the company grew in all geographies: 5.6% in the Americas (AMS), 4.5% in Europe, Middle East and North Africa (EMENA) and 2.2% in Asia, Oceania and sub-Saharan Africa (AOA).

The company reported growth of 2.5% in developed markets and 6.7% in emerging markets.

Sales in EMENA

EMENA sales hit CHF 6.5bn (€6.3bn) with organic growth up 5.3%.

All parts of the region delivered strong growth, with petcare brands Felix, Purina ONE and Gourmet as the driver. The company’s coffee making machines Nescafé Dolce Gusto also grew well across the zone, as did confectionery, said the company.

Most markets in Western Europe did well although Switzerland and Greece had a slower start to the year.

Nestle's performance comes a day after its fellow consumer packaged goods giant Unilever also reported​ a strong sales start to 2015 with a sales jump of 12.3%, boosted by improvements in markets in China and the Americas.

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