Formulation, not masking agents, holds key to stevia flavour acceptance

Clever formulation of food products may be the best way of masking the flavour profile of stevia, and not masking agents, according to the science VP of a major stevia player.

In this pod, Mel Jackson, PhD, tells Stephen Daniells that questions posed by customers have evolved from "What is stevia?" to "How do we formulate with it?". The sweetener's flavour profile has led to the development of several flavour masking techniques by major companies, but the best solution to the flavour problem may be using the sweetener in the right formulations, said Dr Jackson.