Soy from Solbar

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Related tags: Soybean, Solbar

As the popularity of soy products gains pace Israeli soy
ingredients company Solbar Plant Extracts announced this week that
it has launched a new, highly soluble soy isoflavone for functional
beverages, meal replacement and supplement powders.

As the popularity of soy products gains pace Israeli soy ingredients company Solbar Plant Extracts announced this week that it has launched a new, highly soluble soy isoflavone for functional beverages, meal replacement and supplement powders.

The company claims that the new product, called Solgen 10/S, combines health benefits with high solubility and bland taste.

Gary Brenner, Marketing Director at Solbar​Plant Extracts, said: "It can be used to fortify a variety of functional beverages, including fruit juices, soy milks and instant powders. A typical formulation using Solgen 10/S would provide a daily intake of 20-30 mg."

Soy isoflavones are more commonly defined as "selective estrogen receptor modulators" (SERMs). They are less potent than HRT (hormone replacement therapy), but, Solbar claims in a statement, they have greater tissue-selectivity. The phyto-estrogens are believed to reduce total and LDL-cholesterol (the 'bad' cholesterol), and elevate HDL-cholesterol (the 'good' cholesterol). There is also evidence to suggest that SERMs alleviate menopausal symptoms, prevent bone loss while building new bone cells.

SPE isoflavones from Solbar, manufactured from non-GMO identity preserved soybeans, are affirmed by a panel of expert scientists to be generally recognized as safe (GRAS). The report can be made available on request.

Related topics: Market Trends

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