Faith in food irradiation boosts sales for US company

Related tags Food irradiation

Consumer faith in food irradiation appears to be on the rise in the
US, arguably driven by an increase in food safety concerns since
the terrorist events of September 11, 2001. US food irradiation
company Food Technology Service this week posted its first
profitable year with a profit of $106,251 (€120,794). This compares
to a loss of $154,009 in 2000. Total revenues in 2001 were
$1,509,895, an increase of seven per cent over 2000 revenues of
$1,412,297.

Consumer faith in food irradiation appears to be on the rise in the US, arguably driven by an increase in food safety concerns since the terrorist events of 11 September 2001. US food irradiation company Food Technology Service this week posted its first profitable year with a profit of $106,251 (€120,794). This compares to a loss of $154,009 in 2000. Total revenues in 2001 were $1,509,895, an increase of seven per cent over 2000 revenues of $1,412,297.

Food Technology Service's CEO Dr Richard Hunter said: "Our continued success reflects the growing public understanding and acceptance of irradiation.''

During the days following the events of 11 September, there was significant media attention on the fact that irradiation could eliminate anthrax in mail just as it kills E. coli​ and Salmonella​ in ground beef and chicken. According to the company, a recent survey shows that more than 50 per cent of US adults believe that the government should require irradiation to help ensure a safe food supply.

"Strong demand for irradiation of non-food products should continue, and we will implement new strategies to help consumers obtain irradiated ground beef, chicken, fruits and vegetables. In addition, the inherent reliability and cost-effectiveness of our gamma technology positions us to take advantage of anticipated Food and Drug Administration approvals for irradiation of luncheon meats and oysters,''​ said Hunter.

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