Vow Nutrition introduces sparkling pea protein drink in Boots
Vow Nutrition has launched Sparklean, a high protein sparkling drink, in 1400 UK Boots stores.
The company said the drink is “completely clear” and avoids the “subpar taste and gritty textures” of other protein drinks on the market.
"We are incredibly excited to introduce Sparklean to the UK market through our partnership with Boots," said Simon Stevens, CEO at Vow Sports Ltd. "This exclusive launch in 1400 Boots stores showcases their commitment to providing innovative and sought-after products to their customers.
“This is the culmination of 2 years hard work to develop a sparkling protein drink that tastes just like your favourite canned soft drinks” said Ray Brilus, Head of NPD at Vow Sports. “Sparklean represents a new era in plant-based protein drinks, offering a delightful taste, refreshing fizz, and a completely clear appearance that will captivate consumers seeking a guilt-free and invigorating protein drink."
According to the company, the drink appeals to a wide range of consumers, including those following keto and low-carb diets, individuals focused on weight loss, fitness enthusiasts aiming to build muscle, and those embracing plant-based and vegan lifestyles.
Image: Vow Nutrition
