Low-carb food brand SRSLY launches five ready meals
Comprising konjac noodles – which are made from a plant-based flour extracted from the root of the konjac yam plant – the meals weigh in at 15g of carbs and only 300 calories each.
According to SRSLY, a plant-based fibre in konjac flour called glucomannan absorbs water in the digestive tract, helping the consumer feel “both full and content”,
The chilled range consists of are Chick’n Teriyaki; Chick’n Chow Mein; Vegetable Thai Red Noodles; Chick’n Pad Thai; and Chick’n Mexican Rice.
The meals, available online (rsp: £5.99/370g-440g), offer “affordable convenience” to shoppers trying to stick to healthier eating, said founder Andy Welch.
“Our ongoing remit is consumers searching for a low-carb lifestyle that marries great taste with unrivalled convenience.” He added the ready meals category was “crying out for a low-carb hero that pairs fair price points with less predictable flavour formats”.
Image: Seriouslylowcarb.com