Beyond Burger Chicken-Style for foodservice
Beyond Meat is launching a new plant-based chicken alternative product into UK foodservice via wholesaler Brakes.
The Beyond Burger Chicken-Style product is designed to look, cook and taste like its animal equivalent. Beyond Meat describes its as ‘crispy on the outside’ (thanks to its breading) and ‘incredibly tender and juicy’ on the inside.
The new product contains 15g of protein per 100g and is designed to be prepared ‘quickly and easily’ by pan frying, deep frying or cooking in the oven.
“Bringing Beyond Burger Chicken-Style to the UK foodservice market is an important step for us,” says Steve Parsons, UK Regional Sales Manager Food Service at Beyond Meat.
“With more and more people choosing to reduce their animal meat consumption, we’ve seen that restaurateurs can benefit when they react accordingly and put more plant-based products on their menus. With our tasty plant-based products, we can all continue to eat what we love, no sacrifice required”.
The Beyond Burger Chicken-Style product joins Beyond Meat’s other foodservice offerings, including the Beyond Burger, Beyond Sausage, Beyond Mince and Beyond Meatballs.
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