By Annie Dumitrescu, Head of Digital Commerce, Coca-Cola HBC
Coca-Cola Hellenic Bottling Company is accelerating its Digital Commerce capability to further drive customer connection. Annie Dumitrescu, head of digital commerce at CCHBC, explains how in this guest article.
By Gerald Lewis, Head of Strategy, Innovation and Enterprise Architecture, Coca-Cola HBC
Tech innovation and digital transformation are critical in a fast-changing marketplace, but how do large businesses make this happen so they can adapt and grow? In this guest article, Gerald Lewis, Head of Strategy, Innovation and Enterprise Architecture...