Hybu Cig Cymru

UK levy boards launch £1.2m marketing campaign for beef

UK levy boards launch £1.2m marketing campaign for beef

By Aidan Fortune

A major £1.2m national consumer campaign encouraging consumers to ‘Make It’ with beef has been launched by Quality Meat Scotland (QMS), Agriculture and Horticulture Development Board (AHDB) and Hybu Cig Cymru (HCC).

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