The UK Advertising Standards Authority (ASA) has ruled that a tweet and Instagram post advertising Protein World’s ‘Carb Blocker Capsules’ did not adhere to European nutrition health claims legislation – warning the company that the product name ‘Carb...
The EU nutrition and health claims regulation (NHCR) put many health-related product marketeers noses out of joint. But having survived two years since legislative enforcement, are we now witnessing a positive and unpredicted consequence? argues Pegasus's...
Pictures are much more powerful than words when it comes to health claim marketing according to Dutch researchers who have completed a study of Dutch dairy Campina’s weight control yoghurt, Optimel Control.
Dispatches from the 6th Nutrition & Lifestyle conference in Brussels
Industry has become accustomed to feeling annoyed and hamstrung by the European Union nutrition and health claims regulation, but UK consumer watchdog Which? told a conference today that the rules should be even more closely enforced to help baffled consumers.
One of the most fiercely debated and amended pieces of European Union food law history is playing out before our eyes, and its effects are beginning to be felt.