Foundation Earth has published an open-source life-cycle assessment system which enables environmental impact comparisons between supply chains producing the same kinds of food.
Food businesses must be prepared for enforcement action from regulators to tackle the issue of greenwashing, it has been warned, as the UK’s Competition and Markets Authority publishes draft guidance for companies about ‘green’ claims.
The Dutch Food and Consumer Product Safety Authority (NVWA) has made available guidance on how food firms can best display nutrition and health claims on their products according to the latest advice.
Fresh consumer research from Campden BRI has revealed what on-pack claims excite shoppers. “Product claims can be a powerful marketing tool,” sensory and consumer research scientist Marleen Chambault notes.