By 2025, Nestlé expects to be a few percentage points off its goal of achieving 100% packaging designed for recycling. Jodie Roussell, Public Affairs Lead, Packaging & Sustainability, explains what’s gone right, and where its focus now lies.
VTT Technical Research Centre of Finland has announced plans to spin out a new company, Olefy Technologies, which it claims can convert most of the world’s waste plastics back into virgin grade materials an infinite number of times.
How can industry achieve a circular bioeconomy in food packaging? The solution lies in valorising waste into packaging products that can later be biodegraded back into soil, according to Professor Jose Lagaron from the Spanish Council for Scientific Research.
In response to a new European Citizens’ Initiative calling for reverse vending machines in supermarket chains, EuroCommerce has raised concerns that deposit return schemes are ‘only one solution’, and ‘not a silver bullet in all circumstances’.
The European Brands Association (AIM) is working to prove the viability of digital watermarking technologies. With the support of brands including PepsiCo, Nestlé and Unilever, the trade association hopes to boost the accuracy of packaging sorting.