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    <loc>https://www.foodnavigator.com/Article/2026/07/10/ftc-enforces-made-in-usa-claims-under-trump-executive-order/</loc>
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        <news:name>FoodNavigator.com</news:name>
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      <news:publication_date>2026-07-10T14:21:56.566Z</news:publication_date>
      <news:title><![CDATA[Feds ramp up ‘Made in USA’ enforcement, putting food brands on notice]]></news:title>
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      <image:caption><![CDATA[Food and beverage manufacturers could face renewed scrutiny as a result of the recent executive order.]]></image:caption>
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  <url>
    <loc>https://www.foodnavigator.com/Article/2026/07/10/emerging-brands-reshape-the-non-alcoholic-category/</loc>
    <lastmod>2026-07-10T14:09:38.106Z</lastmod>
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      <news:publication>
        <news:name>FoodNavigator.com</news:name>
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      <news:publication_date>2026-07-10T14:09:38.106Z</news:publication_date>
      <news:title><![CDATA[Replicate or reimagine? Non-alcoholic startups choose their lane]]></news:title>
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      <image:caption><![CDATA[As moderation goes mainstream, startups are experimenting with everything from tea-based wine alternatives to electrolyte-infused alcohol-free cocktails.]]></image:caption>
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  <url>
    <loc>https://www.foodnavigator.com/Article/2026/07/10/pepsico-defends-turnaround-strategy-after-q2/</loc>
    <lastmod>2026-07-10T14:09:13.984Z</lastmod>
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      <news:publication>
        <news:name>FoodNavigator.com</news:name>
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      <news:publication_date>2026-07-10T14:09:13.984Z</news:publication_date>
      <news:title><![CDATA[PepsiCo doubles down on turnaround strategy as gas prices pressure consumers]]></news:title>
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      <image:caption><![CDATA[PepsiCo CEO Ramon Laguarta said the company will continue investing in affordability, innovation and away-from-home channels despite softer-than-expected second-quarter results in North America, arguing higher gas prices, not flaws in the company’s strategy, slowed the recovery.]]></image:caption>
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  <url>
    <loc>https://www.foodnavigator.com/Article/2026/07/10/is-confectionery-innovation-becoming-harder-to-achieve/</loc>
    <lastmod>2026-07-10T14:02:49.509Z</lastmod>
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      <news:publication>
        <news:name>FoodNavigator.com</news:name>
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      <news:publication_date>2026-07-10T14:02:49.509Z</news:publication_date>
      <news:title><![CDATA[Confectionery’s innovation dilemma: Doing more with less]]></news:title>
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      <image:caption><![CDATA[How are ingredients suppliers futureproofing cocoa?]]></image:caption>
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  <url>
    <loc>https://www.foodnavigator.com/Article/2026/07/10/pepsicos-sue-gatenby-on-reformulation-consumer-health-and-nutritions-next-chapter/</loc>
    <lastmod>2026-07-10T14:03:09.006Z</lastmod>
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      <news:publication>
        <news:name>FoodNavigator.com</news:name>
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      <news:publication_date>2026-07-10T14:03:09.006Z</news:publication_date>
      <news:title><![CDATA[How PepsiCo’s nutrition lead is making Big Food healthier]]></news:title>
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      <image:caption><![CDATA[Sue Gatenby - senior director of Global Health and Nutrition Sciences at PepsiCo.]]></image:caption>
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