Marketing

Weetos are not a high fat, sugar or salt food, according to the FSA

ASA rejects Weetos advertising complaints

By Caroline Scott-Thomas

The UK’s Advertising Standards Agency (ASA) has rejected complaints that Weetos advertisements encourage poor nutritional habits and an unhealthy lifestyle for children.

Most consumers would like labels to indicate GM presence

FSA survey: Majority of UK consumers back GM labelling

By Caroline SCOTT-THOMAS

Two-thirds of UK consumers think it is important that genetically modified (GM) foods are labelled, although only 2% actively look for GM content when buying foods for the first time, according to a new report from the Food Standards Agency (FSA).

Companies are looking for growth in new markets

Eyeing new horizons in North Africa and the Middle East

By Caroline Scott-Thomas

Young, self-confident and increasingly wealthy populations in North Africa and the Middle East offer big opportunities for food and beverage firms – but there are risks too, according to ingredient company Wild GmbH.

UK consumers sceptical of diet foods, says Mintel

UK consumers sceptical of diet foods, says Mintel

By Caroline Scott-Thomas

January is typically seen as a boon time for manufacturers of foods marketed as diet-friendly – but a majority of UK consumers actively distrust foods labelled as diet, low fat or low calorie, according to market research organisation Mintel.

Deo Perfume Candy is manufactured by Bulgarian confectioner Alpi

Deo Perfume Candy enters Europe

By Oliver Nieburg

Body fragrance candy has hit stores shelves in Europe after DG Imports reached an exclusive sales and distribution deal with Deo Perfume Candy over the Christmas period.

EU food industry competitiveness ‘lagging behind’: Report

EU food industry competitiveness ‘lagging behind’: Report

By Caroline Scott-Thomas

The European Union’s food industry is lagging behind the rest of the world in terms of competitiveness, according to a new report from FoodDrinkEurope, which outlines priorities for new EU-wide industrial policy.

Could size reductions lead to reduced energy intake?

Can reduced portions reduce consumption? IGD reviews the evidence

By Hannah Arnold, nutrition and scientific affairs executive, IGD

Many food companies are promoting smaller portions and reducing the size of existing products as part of a plan to reduce overall calorie intake – but is this the most effective approach?

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