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The FoodNavigator editors have picked their top six trends to look out for in 2015. Do you agree? Let us know in the comments below.

FoodNavigator predicts top industry drivers for 2015

By Nathan Gray and Caroline Scott-Thomas

It’s time to get out our crystal balls and predict the hottest trends in the European food and drink sector for the year ahead. What’s in store for 2015?

Soft drinks are a significant source of sugar, according to National Diet and Nutrition Survey data

Sugary drinks tax slammed by nutritionist

By Rod Addy

Renewed calls to attack health problems by taxing sugary drinks have been slammed by a leading nutritionist, who claims cutting portion sizes and sugar content and tackling irresponsible retail promotions would be better.

Campaigners have suggested that a 20p per litre tax on sugary drinks will improve health and save money - but are such ideas realistic?

UK campaigners suggest London soda tax

By Nathan Gray

A suggested 20 pence per litre tax on sugary drinks in London would benefit health and save up to £39 million in healthcare, say campaigners. 

The researchers claim to have discovered why some people have a sweet tooth

Brain mechanism may explain glucose cravings

By Caroline SCOTT-THOMAS

An enzyme in the brain called glucokinase may drive our desire for glucose-rich starchy and sugary foods, according to research in rats from Imperial College London.

Six in ten Britons consider the quality of own-brand groceries equivalent to that of named brands

Most UK groceries are now private label

By Caroline SCOTT-THOMAS

Supermarket own-brand groceries account for more than half (54%) of UK grocery sales – driven in part by premium positioning.

Eating salty snacks has been suggested to increase thirst, and therefore drive excess calorie intake.

Myth busting? High salt intake may not increase thirst

By Nathan Gray

It is commonly believed that consumption of salty foods increases thirst, and could be a reason for increased consumption of sugary soft drinks and alcoholic beverages. But just how true is this notion?

Euromonitor:

Analyst predicts more European bans could follow

Lithuania bans energy drink sales to under 18s

By Annie Harrison-Dunn

Lithuania has banned energy drink sales to under 18s - making the Baltic state the first European country to do so.

Danisco opened the Brabrand R&D centre in 1964. It has become the hub of an R&D network that spans 14 centres worldwide

DuPont: ‘We will launch 4000 products by 2020’

By Shane STARLING

DuPont’s nutrition & health division will play a big part in the launch of 4000 food-related products in the next six years, its chief said as the company celebrated 50 years at its Brabrand base in Aarhus, Denmark yesterday.

Baked goods are a top source of curcumin for European children

EFSA reassesses European curcumin exposure levels

By Caroline SCOTT-THOMAS

The European Food Safety Authority (EFSA) has reassessed exposure to curcumin and found consumption is lower than previously thought – although some children consume close to the acceptable daily intake (ADI).

Zero-calorie sweeteners: There's not enough human evidence to warrant new advice

Do zero-calorie sweeteners increase diabetes risk?

By Caroline SCOTT-THOMAS

“Artificial sweeteners may boost diabetes risk” ran the headline in the New York Times last month – but experts have said to take recent research with a pinch of salt.

Understanding elderly people's emotions about eating could help develop more tailored communication strategies and products, the researchers said

Emotional eating: How do the elderly feel about food?

By Caroline SCOTT-THOMAS

The food industry is failing to tailor foods to the elderly – and recognising their various needs and wants could help companies develop more successful products, according to a new study.

Companies cannot rely on a Europe-wide view, says Ingredion

Clean label trumps brands in Europe, says report

By Paul Gander

The ingredient list and a lack of additives or ‘artificial’ ingredients are the most important considerations for consumers when making a food purchase after price, says a new report on clean label in Europe.

Sugar-sweetened beverages do not easily fit within a healthy diet, says Anderson

Food industry must slash sugar – not just tinker

By Caroline SCOTT-THOMAS

Food industry ‘tinkering’ with sugar content while foods and drinks remain relatively high in sugar may detract from more basic sugar reduction strategies, warns a public health expert.

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