Proteins

Do hybrid products appeal to flexitarian consumers? Pic: GettyImages-vaaseenaa

Could ‘hybrid’ products meet booming flexitarian demand?

By Katy Askew

Flexitarian consumers are a key segment driving the plant-based boom. But while this group might be motivated to reduce their meat consumption by health and environmental concerns, taste remains king. Could the development of ‘hybrid’ products, containing...

Image: Getty/MartinBarraud

Prepare for the split in plant-based demand

By Oliver Morrison

The plant-based protein market is set to diverge as it caters to two sets of consumers: those demanding products that mimic meat, and those that want vegetables to be the ‘heroes’ of their plates, panellists told FoodNavigator during a recent webinar...

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