Technical / White Paper
Increase market share amidst food safety scandals
Globalisation of food supply chains, recent scandals and global media has led to a rise in consumer awareness of food safety issues. As they become more savvy, their expectations on the role of governments and food producers in assuring the safety and quality of foods also increases.
This white paper presents the findings of the TÜV SÜD’s Safety Gauge study on consumers’ attitudes and experiences regarding food safety.
Download this whitepaper to learn how producers can improve the safety of their food products, meet consumer expectations and support business efforts to increase market share.