Technical / White Paper

Clean Label: Consumers Are Expecting It

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Format: PDF file | Document type: Technical / White Paper

Clean Label: Consumers Are Expecting It

Understanding worldwide consumer needs to create successful food & drink products

Clean Label has been the top theme in the food & beverage industry in the last years – and it is still growing in importance. But what exactly does Clean Label mean? Why are consumers keen to buy clean-label products? Which needs do they search to satisfy? Learn more about consumer needs and how to be a successful player in the food & drink industry.

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