Market Trends

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Functionality: The next big frontier in beverage innovation...

By Rachel Arthur

Functional beverages are a thriving category – but what exactly are consumers looking for in their drinks? From cannabis beverages to ‘think drinks’, hear from a panel of experts as this free-to-attend webinar explores the potential of the category.

Image: Getty/Gesrey

ESG: A horse still worth backing?

By Oliver Morrison

Purpose-led growth can repel a looming global recession, but food and beverage brands need to justify their price, believes Verlinvest’s Ben Black.

Some progress has been made towards 2025 targets, but according to Greenpeace USA, the report 'pours cold water' on commitments made by signatories. GettyImages/gaffera

Big Food plastic targets ‘expected to be missed'

By Flora Southey

Signatories to the Global Commitment and Plastic Pact – which includes more than 20 packaged food and beverage producers – are unlikely to all meet 2025 targets designed to ‘tackle plastic pollution at its source’.

GettyImages/triocean

NPD Trend Tracker: From wonky snacks to BrewDog vodka

By Flora Southey

Which new product developments have caught our eye this week? In Scotland, BrewDog is turning a range of spirits from any batches of beer that doesn’t meet its standards. Further south, Fix8 is developing vitamin C-enriched kombucha, while botanicals...

Pic: GettyImages-Tom Werner

NPD trend tracker: From cheesy chocolate to fancy fish

By Katy Askew

In this week's roundup of the hottest food and beverage products hitting the shelves, we hear about Love Cocoa's latest innovation - cheesy chocolate - and learn how seafood brand Young's wants to bring a restaurant experience home as the...

GettyImages/thomasd007

NPD Trend Tracker: From ‘tuna-free’ flakes to coffee-free coffee

By Flora Southey

What innovations are landing on supermarket shelves this month? In our latest round-up of new production development across Europe, we look at ‘tuna-free flakes made from Scottish seaweed and pea protein. In the Nordics, Rebl Eats is teaming up with mycoprotein...

Pic:gettydevrimb

Is the era of the beverage multipack coming to an end?

By Rachel Arthur

With most consumers now horrified by excess plastic packaging, supermarket giant Tesco has scrapped multipacks completely for its own label drinks. Does this signal the beginning of the end for the multipack format?

GettyImages/Deagreez

NPD Trend Tracker: From low-fat cheese to cacao-free chocolate

By Flora Southey

What new products are hitting supermarket shelves across Europe? Alt chocolate maker WNWN is reinventing the classic European candy bar with its new offering: Waim! Low-fat cheese brand Eatlean is expanding its presence in UK retail, and sports nutrition...

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