Oumph plant-based Spicy Drums
Spicy Drums - a new plant-based product from Swedish brand Oumph! - is hitting the freezers of Iceland and The Food Warehouse stores UK nationwide from today (4th April).
“As demand for plant-based products continues to grow, we know our customers are looking for meat-free alternatives to all their meal occasions and snacking is no different," said Andrew Staniland, Trading Director at Iceland Foods. "We’re really excited to be bringing this exclusive launch of Oumph! Spicy Drums to Iceland offering excitement and even more variety to our meat-free range.”
Oumph!, part of the Live Kindly Collective, said Spicy Drums are a savoury snacking product 'made for dipping'.
Made from soya, the Oumph! Spicy Drums are 100% plant-based and gluten-free. They cook straight from the freezer and are ready to eat in 15 minutes.
Domenico Speciale, General Manager UK at LIVEKINDLY Collective, commented: "LIVEKINDLY Collective are adding another fantastic savoury snacking product. Great tasting Oumph! Spicy Drums are convenient and tap into the growing trend for spicier snacking products. We are delighted to be working with Iceland on the first phase of the launch."
Oumph! Spicy Drums have an RRP of £3.50 per 280g. They come in packaging made from recyclable cardboard.
Pic supplied by Live Kindly Collective.