BrewDog’s best-known craft beer, Punk IPA, has gone gluten free.
Punk IPA GF is inspired by the ‘bold tropical’ flavours of its original and is intended to capitalise on the rising number of consumers now adopting a gluten-free diet.
“We believe in great beer for everyone – regardless of intolerances – so we always look for ways to continue revolutionising the craft beer industry,” said Lauren Carrol, Director of Brand & Marketing at BrewDog.
“The new gluten-free version of our headliner Punk IPA will allow more people to enjoy the tropical flavours without the risk of dietary complications.”
Punk IPA GF is launching into grocery and on trade on 25 March.