Puratos-owned Belcolade has developed a new plant-based ‘milk-alike’ Belgian chocolate: Belcolade Selection M. Plant-Based Cacao Trace.
According to the chocolate brand, this is the industry’s first chocolate that offers an indulgent taste profile and mouthfeel similar to milk chocolate, while being both dairy- and nut-free.
The patent-pending product is manufactured in Belcolade’s factory in Erembodegem, Belgium.
“Until now, there was a clear gap in the plant-based chocolate market,” said Puratos’ chocolate director Youri Dumont.
“We know the chocolate sector is still driven by many millions of milk chocolate lovers, whose expectations weren’t being adequately met when they looked for plant-based alternatives. So this new product is really about indulging these milk chocolate fans with a really attractive plant-based option. We’re very excited to have solved the puzzle of delicious, allergen-free, plant-based chocolate.”