Bringing premium British tea to French consumers
Premium organic tea brand Joe's Tea is now available in French supermarkets Monoprix and Franprix.
The UK company, formed in 2012, says it uses ingredients harvested by hand from sustainable Sri Lankan plantations.
Its range features four flavours -- Cacao & Vanilla Rooibos, Lemongrass, Citrus & Ginger, White tea, and Jasmine.
Joe's Tea only uses eco-designed and biodegradable materials to condition its teas. Its cardboard packs have the FSC (Forest Stewardship Council) eco-responsible label and are printed in vegetable-based ink. The pyramid bags are made of plant material.
The transparent pockets in which the pyramid sachets are packed are made of sugar cane fiber from non-food production.
Image supplied by Joe’s Tea