Love Raw Cre&m wafer bar
Plant-based chocolate brand Love Raw is expanding its range of vegan Cre&m Wafer Bars with the launch of 'the world’s first' vegan Salted Caramel Cre&m Wafer Bar.
This new edition will support the business’ 2021 expansion plans and allow it to grow its share of both the UK’s plant-based market, which is predicted to reach £1.1bn in value by 2023, and the UK’s £2.9bn chocolate confectionery sector, the company said.
The new bar is available from the LoveRaw website, Amazon, Whole Foods Market, The Vegan Kind, Holland & Barrett, SPAR and convenience stories with an RRP of £1.69. The new edition contains two crisp wafers, filled with LoveRaw’s salted caramel cre&m filling, smothered in a vegan caramel coating and drizzled with the brand’s vegan chocolate.
Manav Thapar, Co-Founder at LoveRaw, commented: “We are delighted to be expanding our range of Cre&m Wafer Bars, following the huge success and popularity of LoveRaw’s M:lk and White Choc editions. The Salted Caramel Cre&m Wafer Bar is our latest innovation and is part of our accelerated growth plan and mission to be the best tasting vegan chocolate in the UK.
“The LoveRaw Salted Caramel Cre&m Wafer Bar is a world first and we are confident that it will be a big hit with consumers, whether they’re extremely vegan, sometimes vegan, ‘unvegan’ or just vegan curious.”