UK vitamin company Nourished, which makes 3D printed, customisable gummies for adults, is expanding into vitamins for kids.
Parents are asked to fill out a quick online quiz with questions about their child’s lifestyle, including questions about screen time, diet, and physical exercise. The personalised, sugar-free vitamin is sent to their door.
“The inspiration for our new Nourished Kids line comes from the little ones in my own life – my three wonderful step kids. They’re all so different and it really made it clear to me that just like adults, kids need unique and personalised nutrition too,” said Nourished founder and CEO Melissa Snover.
The Nourished Kids stack contains a blend of essential vitamins and minerals, including vegan Vitae-algae D3, vitamin B12, and iron. Additional ingredients, chosen based on the information gathered during the consultation, could include tart cherry (to support healthy sleep patterns, immunity and cognitive brain function), K2 Vital Delta (to contribute to the maintenance of healthy bones), beetroot (to support good heart health), and lycopene (for healthy eyes, heart and bones).
Nourished Kids personalised gummy vitamins are available online at a price of £27.99 for a one-month’s supply.