New spreads for the at-home baker
Flour brand Homepride is expanding into the butter and spreads category with the launch of two new products: salted baking spread and unsalted baking spread.
Acknowledging that more consumers are baking more at home than ever, the brand says its ‘premium product’ will help give them ‘a quality bake’ and ‘save time’ – as its baking spreads are ‘soft and smooth – ready to use’.
“We’re confident that the power of the Homepride brand will ensure these products fly off the shelves ahead of Easter and beyond!” said Homepride Flour Marketing Manager Elodie Bretz.
The new products are both available in 500g formats at an RRP of £1.40 at Morrison’s.
Image source: Homepride
