Tony’s Chocolonely gets personal
Challenger chocolate brand Tony’s Chocolonely is rolling out its ‘Create Your Own Wrapper’ service across the UK.
In doing so, individuals can print their name, personalised text, and photo onto the iconic wrappers. Shoppers need simply select their bar of choice online, upload their photo and text onto a template, and the personalised chocolate is delivered to their address.
The Dutch start-up has already launched its ‘Create Your Own Wrapper’ service in the Netherlands – for both individuals and companies.
This year alone, the company said it would bring in around €8m from this arm of the business, with approximately €6.4m of that coming from the B2B sector.
Tony’s Chocolonely Personalised Bars cost £6 for a large 180g bar.
Pic: Tony's Chocolonely