Plant-based sausage winner
In 2019, Kerry Foods-owned Richmond made its first foray into the meat-free space. Now, one year on, the brand’s Meat-Free Sausages have been awarded PETA’s best vegan sausage award.
The sausages are made from soya-based protein and contain 57.5kcal per sausage.
The move into plant-based marks a deliberate attempt to cater to growing consumer needs – including those wanting to moderate their meat consumption and wanting more choice.
“Increasingly, consumers are looking for a broader range of options to choose from, and this includes alternatives to meat,” said Kerry Foods’ director Dawn Spencer at the time of launch.
“Richmond is one of Kerry Foods’ longest-standing brands, but we’re constantly looking for ways to innovate and meet the demands of consumers.”
Image source: Kerry Foods