Booja-Booja vegan ice cream
Norfolk confectioner Booja-Booja is launching two delicious new vegan ice creams: Honeycomb Caramel and Heavens on Earth, a mint chocolate truffle variant.
The two new varieties join the company’s six existing flavours. The launch is part of a brand refresh, with the vegan message taking centre stage.
All Booja-Booja ice creams are made with 'a handful of simple, organic ingredients'. Heavens on Earth contains mint and whirls of chocolate truffle sauce while Honeycomb Caramel features caramel ice cream and honeycomb.
Cashew nuts, which the company has used as the base of its recipes since 2007, provide the ice creams with their texture.
“It all comes down to taste and quality," said Managing Director Matt Gilding “We’ve spent twenty years building a reputation for creating the most delicious vegan treats on the market. We’re experts at plant-based production and we only launch new products when we know they’re going to excite and delight. Booja-Booja offers consumers the most delicious ice creams imaginable, all made from simple, natural ingredients. We make everything ourselves on our one site in Norfolk; we never compromise on quality and we never compromise on flavour.”