Nestlé's KitKat Gold - White chocolate with 'caramel notes'
Nestlé plans to launch KitKat Gold in the UK next month. Announcing the new variant, Nestlé said it is building on the success of recent additions to the KitKat brand, including Green Tea Matcha and Ruby SKUs.
The new bar will offer a combination of Nestlé’s signature four-finger wafer on a milk chocolate base topped with white chocolate and ‘caramel notes’.
The four-fingered snack is a combination of its trademark crispy wafer on a milk chocolate base, topped with creamy white chocolate with caramel notes.
A version of KitKat Gold was introduced in Australia in 2018.
Alex Gonnella, Nestlé’s marketing director of confectionery for the UK and Ireland, said: “We’ve had an amazing response to the new KitKat experiences that we’ve introduced over the last few years. I am certain that KitKat Gold is going to be just as big a hit on these shores as it has been down under.”
KitKat Gold uses UTZ-certified cocoa beans sourced as part of the Nestlé Cocoa Plan. It has no artificial colours, flavours or preservatives. It will be launched in Co-operative and Nisa stores as an exclusive on 3 February 2020, before rolling out to most major retailers from 30 March.