Emoji Company and Hershey team up for new bar
Germany's Emoji Company has entered into a licensing agreement with The Hershey Company that will see the Emoji trademark appear on a limited edition chocolate bar this summer.
Hershey will roll out a new Hershey's Milk Chocolate Emoji Bar this summer.
The bar will feature 25 different images on each chocolate piece. Select images featured include the excited heart eyes face, thumbs up, kissing lips, wink, sunglasses and smile heart.
"We are delighted about this licensing agreement with The Hershey Company," said Marco Hüsges, CEO and founder of the Hamburg-based Emoji Company. "We are proud to add this chocolate agreement between Hershey and the emoji brand.”