Nestle's 'biggest ever' advent range
In the UK, Nestlé is introducing a range of five different advent calendars to the market this year under some of its most famous brands. The company said this was its "biggest ever" advent innovation drive.
The traditional countdown to Christmas is being offered by Smarties, Milkybar, Milkybar Wowsomes, After Eight and Quality Street brands, each with a different design and familiar sweets.
Jon Smith, Senior Brand Manager for Christmas confectionery said: “Everybody’s got a favourite sweet and we’ve made sure that there’s a great range of advent calendars available this year under some of our biggest brands."
“Advent calendars are a key part of the season and we think we’ve got a perfect gift for anybody looking to get into the Christmas spirit from 1 December.”