Jam-packed with fruit
French stevia brand Pure Via launched a range of jams that contain 65% fruit, compared to 50% in standard jams, and with 40% less sugar.
The four-product range of strawberry, apricot, raspberry and blueberry jams contain fruit, sugar, lemon juice and stevia as a sweetener.
The jams are sold in 300 g pots and a 100 g serving contains 33 g of sugar.
PureVia’s other products include table-top stevia-based sweeteners as well as agave syrup and coconut sugar.