Smart personal assistants
Online websites will act as "smart personal assistants" that are constantly connected with various devices, meaning shoppers never run out of products.
“The store will also provide product and meal recommendations, factoring in the weather forecast and your social calendar. Shoppers that like to plan will be supported with personalised meal planners.”
This is already happening with Platejoy, for instance, an online meal planning service that asks users to complete a lifestyle quiz with details on their tastes, preferences and health goals.
Platejoy then creates customised eating plans with personalised recipes and sends the grocery list with all the necessary ingredients to the user’s chosen supermarket.