E-revolution: From carts to clicks
"Online shopping, apps and delivery services are transforming consumers’ access to deals, niche offerings and even full meals. While the internet has not yet vastly changed the landscape of grocery shopping, innovations encourage consumers to think outside traditional physical retailers," says the report.
Earlier this month we reported on how European manufacturers were coming out top for innovative internet-based retail concepts, cutting out the retail middle man and selling directly to consumers.
European trend status: Mainstreaming