Carbonated tea goes after consumers leaving soda
Chai Elixer’s trio of ready-to-drink, carbonated chai teas are positioned as an alternative to soda for consumers who want to reduce sugar, but still want a caffeinated boost, according to a company spokeswoman. The products are slightly sweetened, which sets them apart from other carbonated teas available on the market. The versatility of the product, as a refreshing natural beverage, soda replacement or cocktail mixer, give retailers multiple options when stocking the product, she added.
New flavors, delivery platforms keep consumers engaged with tea Pyramid bags offer quality at lower price point than loose tea Tea sticks combine taste of whole leaf with convenience of bags Tea Gren offers the benefits green tea without the taste or water Twinings offers Green Tea blends for all day Carbonated tea goes after consumers leaving soda Making tea an everyday drink