CONFERENCE STRIVES TO 'DEFY CONVENTIONAL THINKING' ON WINE
Denis O’Flynn from Pernod Ricard gets Day 3 of Wine Vision underway. “Within the industry we need to take some responsibility ourselves around innovation and creativity, particularly in the area of navigating wines. I think we make life too complex for ourselves on occasion, and we need to look at how we can we make it easier for consumers,” he said.
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