A third of UK consumers with a food allergy claim, some might say perversely, that they would avoid genetically modified foods specifically designed to help sufferers, reports Ananova.com.
A report by the Consumers' Association finds uncertainty over the safety of GM food is one of the principal reasons why consumers would avoid buying such products, despite the apparent benefits.
A body of scientific thought maintains that genetically-modified foods may have the potential to help allergy sufferers if it were possible to 'switch off' the production of specific proteins responsible for the allergic reaction.
However, the role of genetic modification remains highly contentious, particularly in Europe, and many food allergy sufferers are still unsure, according to the 625 people questioned for the poll
The poll, commissioned by the CA publication Health Which?, revealed that a third of people with an allergy said they will eat a GM product if it is engineered to make it non-allergenic, a further third said they will not, with the remaining third unsure.