Manufacturers use numerous tools for positioning their products on the market, including on-pack symbols and claims, innovative advertising campaigns, and social media. The focus of food marketers may be firmly on the bottom line - but they are under increasing pressure to keep an eye on ethics too.
Jean-Guillaume Prats, Moët-Hennessy Estates and Wine CEO, says he believes great wine produced in California’s Napa Valley will rival the finest Bordeaux in future years.
Bigger isn't necessarily better when it comes to achieving international success, argues Barney Wallace from OC&C Strategy Consultants in this guest article.
Wine Vision 2014 brought together the glitterati of the wine world - including the likes of Moët-Hennessy Estates and Wine president and CEO - Jean-Guillaume Prats - to discuss issues...
Obesity costs the world nearly as much as armed conflict and needs a coordinated response from industry and governments, urges a new report from the McKinsey Global Institute (MGI).
DSM Food Specialities claims that, far from being cautious, craft brewers are embracing the possibilities its enzyme to create gluten-free beer offers.
International health campaigners have called for a binding treaty to tackle diet-related ill health in a letter to the heads of the World Health Organisation (WHO) and Food and Agriculture...
A greater focus on emotional training may be a more effective way of encouraging healthy food choices than nutritional training, according to research.
Manufacturers think health is most important for consumers but sales data show they actually look for indulgence more often, according to a report from Canadean.
Consumers underestimate calorie counts for, and consume more of, foods from companies with positive corporate responsibility programmes, say researchers.
Innova says that transparency in labelling, new protein sources and a focus on texture are among the top trends to look out for next year.
Products that display front-of-pack ‘health’ symbols do not have better nutrient profiles than those that do not, a study has suggested.
Mondelēz International third-quarter earnings fell 11% compared to last year due to disputes with French retailers over wholesale pricing changes and 'soft' developed market demand.
Food companies face increased risks from social media because they still do not have developed policies for tools such as Twitter and Facebook, according to the law firm Roythornes.
UK Member of European Parliament (MEP) Glenis Willmott has sent a three-page letter to the Commission saying it should be considering making the UK’s traffic light label a mandatory pan-EU...
Sales of organic products grew 3.6% in the UK last month – finally recovering in the past year after a five-year recessionary slump.
Europe accounts for around 23% of the global market for intense sweeteners, but this is largely biased towards western countries, according to Leatherhead.
Consumers need to be taught what the ‘unknown’ baobab fruit is, according to beverage newbie Matahi.
Start-up firm Springwave says it wants to bring spirulina to the masses with its blue bottled water.
Rebel Kitchen is launching its children’s coconut ‘mylks’ in Tesco this week, just 10 months after CEO and entrepreneur Tamara Arbib started the business.
Consumers are exploring new ways of educating themselves about food and increasingly are using mobile apps to make well-informed choices, according to Mintel's 'Consumer Trends 2015' report.
Energy drink consumption among young people, particularly in connection with alcohol, presents a significant public health concern that warrants further research and regulation, according to a report authored by World...
Vegetarian products should be about showing vegans, vegetarians and meat eaters alike that there are tasty alternatives to meat protein, says one Italian food firm.
Xylitol and maltitol-sweetened chewing gum may inhibit gingivitis, but consumers won't get additional benefits if they already brush their teeth regularly, according to a study.
Belgian firm Candy Pack says it understands why some people might be "touchy" about the idea of alcohol-themed confectionery, but insists it isn't targeting children for its Cocktail Candy range....
The impact of ‘sin taxes’ on competitiveness and consumption habits, food prices, and sustainability were the key points on the agenda for the European Commission’s High Level Forum for a...