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Manufacturers use numerous tools for positioning their products on the market, including on-pack symbols and claims, innovative advertising campaigns, and social media. The focus of food marketers may be firmly on the bottom line - but they are under increasing pressure to keep an eye on ethics too.

Application deadline: 25 November 2016

AcceleRise promises accelerated 'Uberised' route-to-market for start-ups

Are you a food tech start-up looking to speed up your time to market, or an established industry player that could mentor a young company? AcceleRise business accelerator is calling on...

Glamorous grannies and seaweed find unlikely success at SIAL

Is it possible to make algae and grandmothers seem glamorous? Brittany-based entrepreneur Christine Le Tennier says so as she launches a seaweed tapenade that taps into the trend for 'modern nostalgia'....

Day 5: 20 October

Food innovation is on the menu at #SIAL

7000 exhibitors, 104 countries, eight halls in five days: The international food industry is in Paris for SIAL, one of the world's biggest food innovation exhibitions. FoodNavigator is there to...

SIAL, Paris 2016

Shelf-appeal chocolate wrappers feature pets that look like famous people

Chocolate and Love has found an award-winning formula with its added-value wrappers that feature pets that look like famous people, from Audrey Hepburn to Lady Gaga. 

Smart food cities: 50 mayors meet in Rome to phase metro food maze

A UK project to tackle childhood obesity and Riga’s green treatment of food waste are two of the first initiatives to come out of a pledge to collaborate on food...

Consumers hooked on sustainable fish as global sales pass €4bn mark

A total of $4.6bn (€4.2bn) was spent on 659,399 tonnes of sustainable seafood last year, according the latest data published by the Marine Stewardship Council (MSC).

Tate & Lyle to expand Singapore lab amid speciality ingredients focus

Tate & Lyle is to more than double the size of its Singapore laboratory, will new facilities including a pilot plant and wider analytical capabilities.

Do you eat meat? What about animals? Scientists slice open a carnivore's paradox

The way meat is prepared, advertised and labelled has led to a disconnect between animals and meat and fuelled consumption, according to new research.

A winning formula? Free-from snacks are safest bet for food start-ups

Food and beverage start-ups that bring to market on-the-go snacks or beverages with a ‘free-from’ positioning have the best chance of success, whilst dairy concepts face the greatest risk of...


Brexit bites: Marmite maul will spread far beyond Unilever-Tesco

The spat between Marmite-maker Unilever and supermarket Tesco has made many of the front pages in the UK this morning, but this spreads much further than these two gorillas of...

Alpro: 'we made a mistake and we’re really sorry'

Twitter storm blows up Alpro's dairy problem

Belgian manufacturer of plant-based dairy alternatives Alpro has been caught in a Twitter storm after it tweeted that a healthy diet consists of one third animal-based products. Disgruntled vegan followers referenced the company’s...

Consumers value origin labelling - but not necessarily for processed meat, say researchers

Consumers do value country of origin labelling (COOL) for meat products, say the authors of a recent study, but mostly for unprocessed meat that already has mandatory labelling in the...

Best global brands: Which beverages make the 2016 list?

Coca-Cola takes third place in Interbrand’s 2016 Best Global Brands Report, but which other beverage brands make the list?

Tetra Pak: Top 10 markets for 100% juice, 2015 & 2018

The top 10 markets for 100% juice have declined over the last three years, with the exception of China, which has seen CAGR of 11% between 2012 and 2015, according to Tetra Pak.

'Media is glamorous, pharma is sexy - but food means farms and hairnets'

What is Europe's food industry doing to attract fresh, young talent?

FoodDrinkEurope (FDE) wants industry step up efforts to hire new talent and match skill needs - but that’s no easy task when many young people don’t even consider the food...

Black amaranth muesli from Bolivia to showcase FAO's 'mountain food' logo

The UN's Food and Agricultural Organisation (FAO) and Slow Food have created a logo for mountain foods to ensure producers receive a fair compensation, help consumers make informed choices and protect endangered...

Hidden lobbying could go unchecked under poor EU transparency proposals, says watchdog

Industry lobbying activities could continue to go “unchecked” with insufficient Commission proposals for a new mandatory transparency register, according to transparency watchdog Corporate Europe Observatory.

Ecolabel market to grow by 66%, and will become more powerful than regulation, say Danish researchers

The number of eco-labels could grow by 66% in the next 15 years as their power and influence becomes much great than regulation, according to new research carried out in Denmark.

Beta-glucan & fibre: Golden oldies in 2016?

Simple, recognisable nutrients like beta-glucan and fibre should be on the menu when targeting a new wave of active and positive seniors, say experts.

Ireland launches national obesity plan

The Irish government has launched an ambitious national obesity plan which proposes a sugary drinks tax, maximum portion sizes, marketing restrictions and reformulation targets - but the lack of funding...

Special edition: Foods for seniors

Food for seniors: The million dollar opportunity that industry is in denial about

By 2030 almost one fifth of the global population will be over 60 with their own demands and aspirations. But, as Mintel analyst Richard Cope explains, the food industry still...

'Win the screen': Mondelēz global e-commerce director shares online retail tips

Online impulse purchasing is about knowing your shoppers and making an offer that “would speak to them at exactly the moment that they’re on that webpage," says Mondelēz’s global e-commerce director, Neil...

Advertising regulator rules against Alpro over paid-for tweets

Alpro did not make it clear enough that it had paid a British celebrity to post tweets about one of its products, the UK’s Advertising Standards Authority (ASA) has ruled....

'We’re not against meat, we’re for the consumer.'

Better Buying Lab plants sustainable eating seeds

Consumers say they want to eat sustainably but don't always buy sustainable food. In order to change this, The Better Buying Lab has enrolled Google, Quorn and Sodexo to understand why...

Is your firm ready for 3 waves of disruptive food innovation?

In the next 10 years, the food industry will be profoundly changed by a series of disruptive innovations in three waves. "Some say these entrepreneurs will save the planet, others believe they...

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