Related topics: Financial & Industry
The economic downturn has not slowed food and beverage product launches, according to the Innova Database, but companies are releasing developments in the pipeline since before the crash, and low cost products developed since.
According to the market analyst, between June 2008 and June 2009 product launches were up 7.3 on the prior year.
“In general, companies and markets are bouncing back in 2009 after reaching product launch number lows in the last quarter of 2008,” said Innova Market Insights Analyst, Natalie Tremellen.
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